Hi Guys
Today I thought I'd talk about the tanning advice I give my clients and some top tips I've picked up along the way.
First off I've mentioned this before I'm sure but you absolutely must patch test a brand new client. This protects you from any comeback incase of client reactions, and it prevents any likely hood that the client will react to the tan when full spray is applied. This must be done st least 48 hrs before the first tan.
All waxing, threading and shaving must be done 24 hours prior to spray tan as must a fully proper exfoliation with a mitt, exfoliating sponge or equivalent. Trying to exfoliate with a normal sponge, loufa or puff is not going to cut it this does not remove enough of the dead skin cells and will end up with the tan either going on patchy or wearing off patchy.
Hydration.... I advise every day, on the run up to the tan until the day, to keep moisturised with an oil free moisturiser. Most tanning companies sell pre and post tanning products as well as extending products that can be a great retail opportunity too, these products are compatible with the tan therefor will compliment the treatment. On the day of treatment the body must be free from any lotions potions, creams, perfumes and deoderants, these things create a barrier and can cause the tan to discolourso although the skin needs to be hydrated it also needs to be completely clean and dry on the day of spray.
Now most of that information you probably already know but there are a few other little tips I picked up that will ensure a perfect finish.
1. HANDS, be sure that at the very least barrier cream is applied to the knuckles and rubbed in thoroughly, tan will grab on the knuckles especially when dry.
2. If the entire hand is dry applying hand cream all over immediately before tanning will help the tan absorb evenly.
3. The palms of the hands need a lot of barrier cream to prevent the 'baked bean' look.
4. Cuticles and nails on hands and feet should be protected with either barrier cream or vasaline, they can discolour with the DHA leaving the tell tale signs of a fake tan behind.
5. Dry areas need a little barrier cream rubbed in thoroughly to avoid that 'snake skin' look.
6. FEET, obviously the ankles and around the bottom of the feet are dry so extra cream should be used here, I also put a layer of barrier cream across the top of the feet because they catch a lot of the over spray making them very dark compared to the rest of the body.
After spray tanning the nails palms of the hands need to be wiped clean either with a baby wipe or prep spray on couch roll.
After care advice of gentle showering off rubbing lightly with your hands under the water until the water runs clear without using soap as this will strip the tan.
Pat dry do not rub as again this will rub the tan off.
Keep moisturised with an oil free mosturiser.
After 5 days the tan may be starting to fade so a light exfoliation may be required along with some type of extender if the client requires the tan to last longer.
Showers are better that baths as soaking can cause the tan to wear off quicker.
So I hope this is helpful to anyone doing tanning treatments and anyone going for a tan for the first time and is unsure of the pre tan prep.
Until next time
lots of love
Mrs G xxx
Friday, 5 June 2015
Monday, 1 June 2015
Pro brand snobery
Hi everyone
Today is a bit of a random unplanned blog (as most are) because something popped up in one of the facebook groups I joined, the reference was 'Brand Snobery' A bit of a strange thing to talk about you may think but it occured to me that the obsession with pro brands really depends on the type of buyer you are yourself.
Lets start at the beginning. The question was raised about sticking to one brand of polish for your mani/pedi treatments, the lady in question was asking other therapist opinions about whether or not they stick to one brand and what brands they use, for the most part several of us agreed that to stick to one brand was much more beneficial to customers, it shows consistancy through the treatments therefor building client trust, some felt it didn't matter if you used a couple of brands so long as what you use is quality and others said use what you like regardless of brand whether it be from the local boots or your local pro beauty store.
Then came a little debate whereby one therapist claimed that she uses brands from boots and she has 100% return rate with happy clients and that using a pro brand is just brand snobery. I ( and most others ) feel that you should provide a service not readily available for all to do at home themselves. A cheapshot being thrown at discount stores selling OPI now and how they dont like it. For a start if you are a professional going to a discount store to buy you products for professional use surely that brings your professionalism into question, if you are not prepared to pay out for products in the first place how can you charge for a first rate service? My opinion only of corse to each his own.
This got me thinking very hard about what clients think about the products used on them. I personally feel that if I am going to spend my hard earned money on a luxury service such as hair, nails or waxing I want to know that the products being used are at the very least considered luxury but at best the professional range. Anyone can go and buy head and shoulders, veet or Barry M so why would I pay through the nose for it in a salon/spa or via a mobile professional. I opened up the question to my business page, I only got 2 responses but the two whom responded are like both ends of the client spectrum, One lady who never quibbles about price, rebooks for other treatments and loves the service said exactly what I did, to each his own but if I'm paying for luxury I want luxury in return. The other is a very different type of client, always wants a discount, moans about everything, expects appointments last minute then cancels and even said to me she shops around to get deals on everything so it is cheaper for her, her response was If the service is good and the right price I don't care what people use as their products.
This says a lot for the type of clients you want to attract to your business. There are those that will always compare the price, these ones expect a £100 service for £50 and will drop you as the provider for that service if they find it cheaper elsewhere and there are those that appriciate you are providing luxury treatments, they know that for the most part they can not do this themselves for whatever reason and are prepared to pay the going rate for you to do it for them, these clients enjoy the treatments, products, atmosphere and come back for more without quibbling on price. I know exactly what type of client I want to attract and have turned people away for wanting a second rate service just to get it cheaper, you know they want just a set of gels none of the fancy stuff just gel polish then complain about the coming off too quickly, before you know it that 15 min client turns into an hour client but doesn't pay anymore.
Be wise about where you spend your money in your business, be sure of the types of clients that you want to attract into your salon/spa or mobile database, I am certain that if you are true to what you love then that will come across and you good clients will return. Brand snobery? I don't think so I think you set the standards. How high are yours?
Lots of Love
Mrs G xxxx
Today is a bit of a random unplanned blog (as most are) because something popped up in one of the facebook groups I joined, the reference was 'Brand Snobery' A bit of a strange thing to talk about you may think but it occured to me that the obsession with pro brands really depends on the type of buyer you are yourself.
Lets start at the beginning. The question was raised about sticking to one brand of polish for your mani/pedi treatments, the lady in question was asking other therapist opinions about whether or not they stick to one brand and what brands they use, for the most part several of us agreed that to stick to one brand was much more beneficial to customers, it shows consistancy through the treatments therefor building client trust, some felt it didn't matter if you used a couple of brands so long as what you use is quality and others said use what you like regardless of brand whether it be from the local boots or your local pro beauty store.
Then came a little debate whereby one therapist claimed that she uses brands from boots and she has 100% return rate with happy clients and that using a pro brand is just brand snobery. I ( and most others ) feel that you should provide a service not readily available for all to do at home themselves. A cheapshot being thrown at discount stores selling OPI now and how they dont like it. For a start if you are a professional going to a discount store to buy you products for professional use surely that brings your professionalism into question, if you are not prepared to pay out for products in the first place how can you charge for a first rate service? My opinion only of corse to each his own.
This got me thinking very hard about what clients think about the products used on them. I personally feel that if I am going to spend my hard earned money on a luxury service such as hair, nails or waxing I want to know that the products being used are at the very least considered luxury but at best the professional range. Anyone can go and buy head and shoulders, veet or Barry M so why would I pay through the nose for it in a salon/spa or via a mobile professional. I opened up the question to my business page, I only got 2 responses but the two whom responded are like both ends of the client spectrum, One lady who never quibbles about price, rebooks for other treatments and loves the service said exactly what I did, to each his own but if I'm paying for luxury I want luxury in return. The other is a very different type of client, always wants a discount, moans about everything, expects appointments last minute then cancels and even said to me she shops around to get deals on everything so it is cheaper for her, her response was If the service is good and the right price I don't care what people use as their products.
This says a lot for the type of clients you want to attract to your business. There are those that will always compare the price, these ones expect a £100 service for £50 and will drop you as the provider for that service if they find it cheaper elsewhere and there are those that appriciate you are providing luxury treatments, they know that for the most part they can not do this themselves for whatever reason and are prepared to pay the going rate for you to do it for them, these clients enjoy the treatments, products, atmosphere and come back for more without quibbling on price. I know exactly what type of client I want to attract and have turned people away for wanting a second rate service just to get it cheaper, you know they want just a set of gels none of the fancy stuff just gel polish then complain about the coming off too quickly, before you know it that 15 min client turns into an hour client but doesn't pay anymore.
Be wise about where you spend your money in your business, be sure of the types of clients that you want to attract into your salon/spa or mobile database, I am certain that if you are true to what you love then that will come across and you good clients will return. Brand snobery? I don't think so I think you set the standards. How high are yours?
Lots of Love
Mrs G xxxx
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