Wednesday, 22 April 2015

Building a website for my business

Hello everyone

I relly hope that at least 1 person is loving my ramlings about the big bad world of beauty.

Today I want to address the scary prospect of building a website.

It seems that in the world as it is today we all need to be on top of the digital world, there's facebook, twitter, instagram, snap chat, pinterest good lord the list is endless. I have a fairly good grip of face book now and am in the process of getting my tiny brain around the intstagram thing, but the main thing to conquer is the dreaded website. I mean this thing has to sell you as well as your business, people buy people after all.

I kind of know how I want it to look and exactly what to write. I know that it has to have photo's and videos, tips and a link to my blog, an online booking system, place to leave reviews and to sign up to a mailing list, side note... create mailing list. Did anyone else get told the amount of work that goes on behind the scenes?? no me neither.

I am so excited to see it finished that it makes me nervous to start, how silly is that !! I know where I want to start and have the skeleton of it layed out on litle cards across my floor so why does it seem so difficult ?!?  I know exactly why, 1 I see  people getting it wrong all of the time and dont want to be one of those, 2 I'm scared of failure. This is the most ridiculous as it is failure in itself to not do something for fear of failing.

I made the decision right now that as soon as I finish this very blog I will make the start. There is nothing to stop me, kids are at thier Dad's house, husband is working nights and all the leg work is already done.

What stops you from making a start on your website ??

I started by researching where I can build a website for free, you can pay of course and I may need to pay for help with it eventually but for now I could do without the extra out lay. I did the same for all the add ons such as booking systems, blog, adding videos, email sign up. I'm not going to tell you which one to use because we all work differently but I would definately check out the websites themselves and see if you like how they navigate and feel to you. I wrote all the descriptions for all of the treatments I offer and have some stock photos ready but ideally you want 1 per treatment plus extra for background and before and afters. Make the photos and videos your own work, like I said people buy people. I cant think of anything else to say other than you can do it. Make your business work for you and be the best you can be.

What are you waiting for, get going and start doing.

Lots of love
Mrs G xxxx

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